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Stimulate local economic development

Step 6

Evaluate learning and follow the digitalization of the local economy


Once the pilot digital services have been tested, enterprise-local authority partnerships can be designed to scale them up.

Monitoring the innovations produced by start-ups is a source of information for local authorities about the services that were lacking on the territory, which satisfy a demand and for which users would be willing to pay: for example, tourism applications, contract management, creating contact between service providers and underprivileged populations, commercial information.

It then becomes possible to design partnerships between these enterprises and the local authority to develop solutions on a larger scale, by the municipality itself (within the scope of its own calls for tender) or by the existing traditional firms on the local territory.

Suggestion box

Examples of performance indicators in the digital economy

  • Number of local applications registered in the application stores.
  • Funds mobilised for organising start-up competitions.
  • Frequentation of Museum and tourist spot websites.
  • Increase in online ticket sales and tourist visits.
  • Number of participants at a local digital economy trade fair or forum.
  • Registration of guides, hotels and restaurants on a local tourism platform.
  • Increased traffic at tourist sites.

The opening of the local authority’s data and information is a condition for the development of new applications and a dynamic digital ecosystem. Failing this, the risk is that innovators turn towards traditional private sector stakeholders, or crowdsourced data (generated by the population) to develop their services, thereby bypassing and marginalising the public authorities. Access to information must therefore be as transparent as possible.

A municipal service specialised in data management is a condition for success to ensure the innovations proposed are relevant to the local authority, and also to guarantee the security and protection of the information made available (Part C, Pillar 3).

Practical exercise

Evaluate the support given to digital innovation and communicate

Choose an indicator that is significant, manageable and adjustable to measure the economic benefits related to the digital sector

  • The number of jobs in the sector?
  • The companies founded?
  • The financial flows allocated?
  • The development of new services and local applications?

Determine how to motivate traditional firms, attract and mobilise new entrepreneurs

  • Via prizes, labels or competitions to promote them?
  • Via forums, work spaces and meetings?
  • Via digital platforms listing services on the territory?

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